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Words: 289

Subject: CRaZy subscriber asks me about email

Body:

A CRaZy subscriber asked me if email was
still king of the online world?

Woah, trust me, email is still the 500lb
gorilla in the room.  It's still the stuff
6 figure businesses are made of and it's 
still w-a-a-y under used.

Over the course of the next few days I'm 
going to share my favorite email marketing
ideas to ramp up your efforts and help you
out online...

... so keep your eyes peeled on yer inbox!

I'm a boxing fan and it reminds me of email.

Sad, I know.

You see boxing is the science of hitting
without getting hit.

And it's rare a single punch in the first
round finishes a fight.

It's tactical.  It's about throwing clever 
combinations, wearing your opponent down
and finding the chinks in his armour.

That's why email is so-so good.

It's like throwing combinations.

Instead of looking for the one punch KO
when a visitor lands on your website you're
throwing combinations.

When someone lands on your website, making
the sale is like landing a knock-out punch
in the first round.

It happens but it's tough.

Instead you let loose your email KO combination.

Everyday you share a different benefit, 
a new way of thinking and an easier way
for your subscribers to achieve their dreams.

Every email you guide subscribers one step closer,
you start pusing the right 'hot buttons' and
bring them closer and closer to the sale. 

Instead of chasing your customers around the
ring, they start coming to you

They open your emails and click on your links.

You've got an infinite number of rounds to
land your winning combinations and...

... best of all,

You're helping not hurting them!

Learning to follow-up still is the 500lb Gorilla
of marketing and you're going to master it.

See you soon,

[insert name]



